ABOUT ME

As the Director of Marketing and Communications at Volunteer New York!, I am utilizing my over six years of experience in marketing and communications to make an impact in the non-profit sector. My diverse background, enriched by several years of community involvement, has led me to a role where I can leverage my skills in multicultural marketing, digital marketing, graphic design, public relations, web design, social media management, photography, and videography.

My expertise spans areas such as graphic design, public relations, web design, social media management, photography, and videography. Highlights of my career include graduating Cum Laude with an MBA from Iona University as a proud first-generation Latino, being recognized as a 2021 Westchester Wunderkind, contributing to Getty Image/Shutterstock for over three years, and completing numerous freelance projects that resonate with my values.

Giving back and making an impact is at the core of what I do. My approach is both tactical and approachable, marked by collaboration and an openness to growth. I thrive under pressure, always ready to adapt and deliver before deadlines, all in the service of meaningful and creative marketing that genuinely makes a difference.

I am eager to connect with others leading the charge in community-oriented, purpose-driven marketing. If you share a love for all things design and impact, or if you’re involved in multicultural marketing and communications, I’d love to explore opportunities to collaborate and learn from each other.

A dedicated community advocate and lover of artistic expression, I am always open to new connections and partnerships that align with my mission to enrich lives through effective and heartfelt marketing.

EXPERT IN:

Media Planning

Using data and trends, I develop messaging that move targeted audiences toward call-to-actions. 

Media Strategy

I strategize best practices for my clients to reach their bottom line and build brand awareness.

Media Planning

I strategize best practices for my clients to reach their bottom line and build brand awareness.

Web Design

I create responsive websites that keep SEO and storytelling top-of-mind, while building your brands digital presence. 

Videography

I produce videos that bring messages to life and help create a compelling narrative that breaks through the noise. 

Campaigns

I’ve helped create winning Electoral strategies, content, and messaging that leave an impact in desired audiences and that win elections.

Data Anayltics

I conduct competitive and consumer research that gives your insights into your targeted audiences.

Graphic Design

I have experience developing sleek and attractive on-message branding that leaves a long-lasting impact.

Photography

Powerful visuals are crucial for strengthening any message. I have experience planning out visuals, so that every shot is tailored to a message. 

EXPERIENCE:

Volunteer New York!

2023 - Present

Director of Marketing & Communications

Blue Media Project

2017 - Present

CEO & Creative Director

Hearts & Science

2021 - 2023

Strategist, Multicultural Marketing & Digital Activations (HBO Max)

Cabanillas & Associates, P.C.

2019 - 2021

Contract | Director of Communications (March 2021- 2021)

NBCUniversal

2017 - 2018

Advertising Sales Associate

ADDITIONAL EXPERIENCE:

Burdick for NYS Assembly

2019 - 2020

Digital Organizer

Getty Images

2020 - Present

Contributing Photographer

Board of Elections

2018 - 2020

Staff Assistant

EDUCATION:

Iona College

2018 - 2020

Masters of Business Administration in Marketing

SUNY New Paltz

2015 - 2017

Bachelor of Arts in Public Relations; Minor in Economics

Berkeley College

2012 - 2014

Associates in Applied Science in Management

TRAINING:

Nonprofit Westchester

2019

Emerging Leaders Program

Arena Academy

2019

Communications Director Track

Organizing for Action

2018

Community Organizing Fellowship

DCCC Field Fellowship

2018

Field Organizing Fellowship

T Howard Foundation

2017

T Howard Talent Pool & Alumni Program

COMMUNITY:

New Rochelle Democratic Committee

2017 - Present

Community District Leader

Hispanic Democrats of Westchester

2017 - Present

General Member

Westchester Young Democrats

2017 - Present

General Member

Indivisible Westchester

2017 - 2021

General Member

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